Liquid Death — Bundle of Death
(B)ig (S)oda... BS... Coincidence? I think NOT.



Video










We found a new way to sneak a 
healthier drink into movie theaters.
           
Customize your baby! 
Don’t think too hard about eugenics!

Experience





Liquid Death mascot Murder Man is thrilled 
to share his pregnancy journey with the world! 

Social




“Wow Smera I wish this was real”
Guess what




Copywriter: Callum Leitenberg
Copywriter: Boyan Zlatarski
Experience Designer: Yanna Nguyen
Strategist: Emma Kerencheva
Strategist: Joy Zhou
Art Director: Smera